SILK + SONDER co-founder Meha Agrawal is on a mission to relabel self-help to self-investment and repackage that experience to be more personalized, accessible, and actionable with her line of planners (that are much more than planners). SILK + SONDER launched with a mission to empower women on a journey of self-discovery and self-care by first leveraging the power of pen to paper. Every month, the company curates new planners / journals that include a balance of productivity and planning, introspection and mindfulness, and lifestyle content and deliver them straight to customers’ doorsteps.
On this episode of the Support is Sexy podcast, Meha gives us an insider look on what it takes to launch a product, why it’s better to “show” than tell, and why you have to obsessed with solving a problem; not just creating a product.
On this episode, we discuss:
- Why it’s better to show than tell
- Creating an MVP and then testing with your audience
- How to differentiate yourself
- Reimagining self-help as self-investment
- The value of customer feedback
- Why mentors are a must
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[Music: “Time Flux” by Revolution Void]